Growth
Happy Tails against its category
The biggest tracked US pet sitting chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Happy Tails's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | B Bienville Animal Medical Center | - |
| 2 | A Affectionate Pet Care | -2.1% |
| 3 | P Paws by the Lake Pet Resort | -12.6% |
| 4 | C Countryside Kennels | +15.0% |
| 5 | C Canine Training Unlimited | - |
| 6 | R Reisterstown Pet Resort and Spa | +16.5% |
| 7 | H Happy Tails | +0.3% |
| 8 |
K
Kentucky Humane Society
|
-8.3% |
| 9 | F Four Paws Pet Resort | +5.8% |
| 10 | M Must Love Pawz | +14.8% |
Share of tracked category spend, indexed
Store footprint
Store map
17 tracked Happy Tails locations across 13 US states.
Customer overlap
Who shops at Happy Tails
Tracked chains Happy Tails customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
F
Fluvanna Hardware
100
W
Wahoo BBQ
87
J
Jefferson Pharmacy
77
B
Blue 53 Sports Bar & Grille
40
V
Villa Nova's
38
M
Mailbox Express Palmyra
37
S
Sal's Italian Restaurant
30
P
Pa Pa Jim's Soft Serve Treats
14
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