Growth
Frisch's Big Boy against its category
The biggest tracked US family restaurants & diners by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Frisch's Big Boy's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Cracker Barrel Old Country Store | +0.1% |
| 2 | IHOP | -2.2% |
| 3 | Waffle House | +7.1% |
| 4 | Denny's | -7.2% |
| 5 | Bob Evans | -0.0% |
| 6 | Black Bear Diner | +9.9% |
| 7 | Eat'n Park | -2.9% |
| 8 | Perkins American Food Co. | -0.0% |
| 9 | Silver Diner | -2.4% |
| 10 | Village Inn | +5.3% |
| 16 | Frisch's Big Boy | -10.6% |
Share of tracked category spend, indexed
Store footprint
Store map
94 tracked Frisch's Big Boy locations across 3 US states. Ohio holds 69% of them.
Customer overlap
Who shops at Frisch's Big Boy
Tracked chains Frisch's Big Boy customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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