Growth
Frisch's Big Boy against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Frisch's Big Boy's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-6.2% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
C
Cracker Barrel Old Country Store
|
-1.5% |
| 9 |
T
The Cheesecake Factory
|
+0.3% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.5% |
| 144 |
F
Frisch's Big Boy
|
-22.4% |
Share of tracked category spend, indexed
Store footprint
Store map
86 tracked Frisch's Big Boy locations across 4 US states.
Tracked stores by state
- Ohio 60
- Kentucky 20
- Indiana 5
- Pennsylvania 1
Customer overlap
Who shops at Frisch's Big Boy
Tracked chains Frisch's Big Boy customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
K
Kroger Fan Zone
66
Kroger Fan Zone
66
T
Trihealth
43
Trihealth
43
S
St. Elizabeth Healthcare
37
A
Adams Rural Electric
36
J
Jungle Jims
34
Jungle Jims
34
More trends