Growth
El Rey Mexican Restaurant against its category
The biggest tracked US Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks El Rey Mexican Restaurant's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chuy's
|
-14.7% |
| 2 |
P
Plaza Azteca
|
+7.2% |
| 3 |
F
Filiberto's Mexican Food
|
+4.5% |
| 4 |
C
Condado Tacos
|
-18.5% |
| 5 | E El Nopal | -7.3% |
| 6 | P Pappasito's Cantina | +4.1% |
| 7 | R Rancherito's | +3.4% |
| 8 |
A
Azteca Mexican
|
+1.3% |
| 9 | M Monterrey Mexican Restaurant | +3.3% |
| 10 |
L
Lupe Tortilla
|
+8.3% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked El Rey Mexican Restaurant locations across 9 US states.
Tracked stores by state
- West Virginia 2
- Alabama 1
- Arkansas 1
- California 1
- Florida 1
- Kentucky 1
- New Jersey 1
- Tennessee 1
- Texas 1
Customer overlap
Who shops at El Rey Mexican Restaurant
Tracked chains El Rey Mexican Restaurant customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
T
The Sloop
100
The Sloop
100
M
Mawk Wine & Spirits
91
T
The Green Marlin Restaurant and Raw Bar
79
C
Clase Azul Mexican Restaurant & Bar
75
K
Kitty's Kafe
62
T
The Galway Irish Public House
60
S
Sean Ryan Pub
57
2
21st Amendment Distillery
57
V
Vero Beach Avionics
53
M
Mai Thai Bistro
50
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