Growth
Chen's Kitchen against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Chen's Kitchen's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Panda Express
|
+5.3% |
| 2 | S Steam | +13.2% |
| 3 | C China Wok | -3.6% |
| 4 |
D
Din Tai Fung
|
+11.2% |
| 5 | C China King | -1.6% |
| 6 | G Great Wall | -6.5% |
| 7 | C China Garden | -4.9% |
| 8 | H Hong Kong Restaurant | -5.7% |
| 9 | N New China | -6.5% |
| 10 |
P
Pei Wei
|
-10.5% |
| 149 | C Chen's Kitchen | +0.1% |
Share of tracked category spend, indexed
Store footprint
Store map
17 tracked Chen's Kitchen locations across 13 US states.
Tracked stores by state
- Florida 2
- North Carolina 2
- Texas 2
- Virginia 2
- Colorado 1
- Connecticut 1
- Kansas 1
- Louisiana 1
- Massachusetts 1
- Maryland 1
- New York 1
- Pennsylvania 1
- Wisconsin 1
Customer overlap
Who shops at Chen's Kitchen
Tracked chains Chen's Kitchen customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Mukwonago Animal Hospital
100
V
Village Pumper
96
B
Boneyard Pub & Grille
87
V
Village Wine & Liquor
76
R
River Crest Tire & Auto Service
67
A
Antigua Real
60
W
Waterford Food Mart
57
M
Morning Crumbs
53
A
Aman's Beer + Wine
48
L
Lil Buddha Vapor & Smoke Shop
47
More trends