Growth
Barber Shop against its category
The biggest tracked US barber shop chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Barber Shop's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Hammer & Nails Grooming Shop for Guys | +16.5% |
| 2 | Floyd's 99 Barbershop | - |
| 3 | Lady Jane's Haircuts for Men | -14.2% |
| 4 | V's Barbershop | +18.5% |
| 5 | Roosters Men's Grooming Center | -7.9% |
| 6 | The Barbershop | - |
| 7 | Tune Up The Manly Salon | -7.4% |
| 8 | The Barbers | -5.6% |
| 9 | Hair Mechanix | +8.7% |
| 10 | Knockouts Haircuts for Men | -5.4% |
| 13 | Barber Shop | +5.6% |
Share of tracked category spend, indexed
Store footprint
Store map
92 tracked Barber Shop locations across 30 US states. Florida, Georgia, and Texas hold 33% of them.
Tracked stores by state
- Florida 13
- Georgia 9
- Texas 8
- California 7
- Kentucky 6
- Michigan 4
- North Carolina 4
- Ohio 4
- Illinois 3
- South Carolina 3
- Utah 3
- Virginia 3
- Alabama 2
- Colorado 2
- Maryland 2
- Nevada 2
- Pennsylvania 2
- Washington 2
- Wisconsin 2
- Arizona 1
- Hawaii 1
- Idaho 1
- Indiana 1
- Minnesota 1
- Nebraska 1
- New Jersey 1
- Oregon 1
- Tennessee 1
- West Virginia 1
- Wyoming 1
Customer overlap
Who shops at Barber Shop
Tracked chains Barber Shop customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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