Growth
The Barbers against its category
The biggest tracked US barber shop chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Barbers's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Hammer & Nails Grooming Shop for Guys | +16.5% |
| 2 | Floyd's 99 Barbershop | - |
| 3 | Lady Jane's Haircuts for Men | -14.2% |
| 4 | V's Barbershop | +18.5% |
| 5 | Roosters Men's Grooming Center | -7.9% |
| 6 | The Barbershop | - |
| 7 | Tune Up The Manly Salon | -7.4% |
| 8 | The Barbers | -5.6% |
| 9 | Hair Mechanix | +8.7% |
| 10 | Knockouts Haircuts for Men | -5.4% |
Share of tracked category spend, indexed
Store footprint
Store map
23 tracked The Barbers locations across 8 US states. Oregon, Washington, and Illinois hold 78% of them.
Tracked stores by state
- Oregon 12
- Washington 4
- Illinois 2
- Hawaii 1
- Michigan 1
- Ohio 1
- Pennsylvania 1
- South Carolina 1
Customer overlap
Who shops at The Barbers
Tracked chains The Barbers customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Lucky Breaks Sports Cards
100
MJSteakhouseilani
89
Village Vendor
71
Fred Meyer
67
Burgerville
57
Fern Prairie Market
53
Space Age
50
Shanahan's Pub & Grill
47
More trends