Growth
APEX against its category
The biggest tracked US gym chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks APEX's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | YMCA | -9.6% |
| 2 | Crunch Fitness | - |
| 3 | Quantico Gym | +12.1% |
| 4 | Planet Fitness | -35.8% |
| 5 | Equinox | -4.0% |
| 6 | Life Time | - |
| 7 | EōS Fitness | - |
| 8 | Gold's Gym | -21.9% |
| 9 | UFC GYM | -4.4% |
| 10 | Anytime Fitness | -1.6% |
| 120 | APEX | - |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked APEX locations across 9 US states. California, Florida, and Illinois hold 40% of them.
Tracked stores by state
- California 2
- Florida 1
- Illinois 1
- Michigan 1
- Minnesota 1
- Oregon 1
- Tennessee 1
- Texas 1
- Washington 1
Customer overlap
Who shops at APEX
Tracked chains APEX customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Smoothie Depot
100
Sushi Yoto
29
Emilio's Hand Car Wash
29
Culture Shock
28
Deer Park Stadium
28
Whiskey River South
28
Otsuka Ramen & Bar
27
Bunny Stop
27
Guidry's Cajun Kitchen
26
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