Trends · data through September 2026

Underwear & Socks in Washington

Iceflower tracks 33 stores from 9 underwear & socks in Washington. Victoria's Secret grew fastest over the last year, ahead of Soma Intimates and Hanesbrands.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
9
Tracked stores
33
Consumer panel
130M+

Growth ranking

Fastest-growing tracked underwear & socks

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Victoria's Secret and Soma Intimates sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 V Victoria's Secret logo Victoria's Secret - +2.7%
2 S Soma Intimates logo Soma Intimates - -3.5%
3 H Hanesbrands logo Hanesbrands - -96.7%
  • Victoria's Secret
  • Soma Intimates
  • The Pencil Test
  • Jockey
  • Lover's Lair
  • Lovers Naughty or Nice
  • Private Lives of Vancouver WA
  • Other tracked chains

Store footprint

Store map

33 tracked store locations in Washington. The 7 largest tracked chains are highlighted.

  • Victoria's Secret (17)
  • Soma Intimates (6)
  • The Pencil Test (1)
  • Jockey (1)
  • Lover's Lair (1)
  • Lovers Naughty or Nice (1)
  • Private Lives of Vancouver WA (1)
  • Other tracked chains

Top tracked chains by store count

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