Trends · data through July 2026

Entertainment Locations in London

Iceflower tracks 117 stores from 100 entertainment locations chains in London.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
100
Tracked stores
117
Consumer panel
130M+

Growth ranking

Fastest-growing tracked entertainment locations chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below.

# Chain YoY growth
RankChainRank movementYoY growth
1 M Madame Tussauds - +12.6%
  • Harrods
  • Warner Bros.
  • Madame Tussauds
  • Sky Garden
  • Wimbledon
  • KidSpace
  • Activate
  • Other tracked chains

Store footprint

Store map

117 tracked store locations in London. The 7 largest tracked chains are highlighted.

  • Harrods (2)
  • Warner Bros. (1)
  • Madame Tussauds (3)
  • Sky Garden (1)
  • Wimbledon (2)
  • KidSpace (2)
  • Activate (2)
  • Other tracked chains

Top tracked chains by store count

  • 1 M Madame Tussauds 3
  • 2 T The Place 3
  • 3 E Enigma Quests 2
  • 4 L Lantana 2
  • 5 D Delta Force Paintball 2
  • 6 T Temptations 2
  • 7 C Cheapside 2
  • 8 L London Fields 2
  • 9 C Camden Town 2
  • 10 C Clown Town 2
  • 11 B Broadway 2
  • 12 A Activate logo Activate 2
  • 13 K KidSpace 2
  • 14 W Wimbledon 2
  • 15 H Harrods logo Harrods 2
  • 16 F Funhouse 1
  • 17 L Long Elms 1
  • 18 D Disco Ball Heads 1
  • 19 R Royale Leisure Park 1
  • 20 B Blackheath Halls 1
  • 21 W West Kingsdown 1
  • 22 T The Lab E20 1
  • 23 H HMS Belfast 1
  • 24 B Bad Girls Groove 1
  • 25 T The Fair in the Square 1
  • 26 B Brick Lane 1
  • 27 V Vampire 1
  • 28 S Social Pottery 1
  • 29 D Drinks Cage 1
  • 30 T The Paddington Bear Experience 1
  • 31 B bromley 1
  • 32 H High Street Studio 1
  • 33 T The Oaktree Centre 1
  • 34 T The Haggerston Orchard 1
  • 35 C Clapham Common Pitch 6 1
  • 36 A Al Arabija 1
  • 37 L London Eye Wheel 1
  • 38 T The Original Cell 1
  • 39 C CDM 1
  • 40 W WEST END 1
  • 41 T The Friends of Love Lane Green 1
  • 42 N New Forms Gardens 1
  • 43 T Trafalgar Square 1
  • 44 G Grove Road Gardens 1
  • 45 W Wembley City 1
  • 46 G Global Acts 1
  • 47 J Jerrys 1
  • 48 D Dalston Eastern Curve Garden 1
  • 49 T Taste of Spain 1
  • 50 A Arts Depot 1

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