Growth
Wake Up Call against its category
The biggest tracked US coffee chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Wake Up Call's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Starbucks
|
-9.4% |
| 2 |
D
Dunkin'
|
-9.9% |
| 3 |
D
Dutch Bros Coffee
|
-0.0% |
| 4 |
7
7 Brew Coffee
|
- |
| 5 |
T
Tim Hortons
|
-3.5% |
| 6 |
S
Scooter's Coffee
|
+5.5% |
| 7 |
B
Biggby Coffee
|
-13.6% |
| 8 |
B
Black Rock Coffee Bar
|
+4.9% |
| 9 |
C
Caribou Coffee
|
+3.4% |
| 10 |
B
Better Buzz Coffee
|
- |
| 61 |
W
Wake Up Call
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked Wake Up Call locations across 2 US states.
Tracked stores by state
- Washington 10
- Idaho 2
Customer overlap
Who shops at Wake Up Call
Tracked chains Wake Up Call customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
G
Gas And Scrub
69
T
Tommy Vaughn's Grill
68
C
City of Blackfoot
68
City of Blackfoot
68
S
Short Stop Market
57
R
Rupe's Burgers
51
T
The Kirk Academy of Dance & Gymnastics
49
P
Power Lube
49
More trends