Growth
The Goat against its category
The biggest tracked US bars, pubs & breweries by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Goat's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Seminole Hard Rock Hotel & Casino | - |
| 2 | Bar Louie | -29.0% |
| 3 | The Tavern at Your Nexton Harris Teeter | -0.0% |
| 4 | Postino WineCafe | -5.0% |
| 5 | The Local | -4.7% |
| 6 | The Brass Tap | -8.9% |
| 7 | McGuire's Irish Pub | -14.2% |
| 8 | Tin Roof | +5.2% |
| 9 | Fat Tuesday | -8.9% |
| 10 | The Depot | -4.2% |
| 26 | The Goat | +4.1% |
Share of tracked category spend, indexed
Store footprint
Store map
22 tracked The Goat locations across 14 US states. Ohio, Tennessee, and North Carolina hold 45% of them.
Tracked stores by state
- Ohio 4
- Tennessee 4
- North Carolina 2
- New Hampshire 2
- Arkansas 1
- California 1
- Florida 1
- Indiana 1
- Louisiana 1
- Massachusetts 1
- Maryland 1
- New York 1
- Pennsylvania 1
- Texas 1
Customer overlap
Who shops at The Goat
Tracked chains The Goat customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends