Chain · United States · data through August 2026

T The Cellar

Iceflower tracks 14 The Cellar stores across 12 US states. It ranks #122 of 13,670 tracked US liquor stores chains by card spend. Its share of tracked category spend moved +6.0% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
14
States
12
Category
Liquor Store
Category rank
#122

Growth

The Cellar against its category

The biggest tracked US liquor stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Cellar's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 T Total Wine & More logo Total Wine & More +5.9%
2 F Fine Wine & Good Spirits logo Fine Wine & Good Spirits -1.9%
3 V Virginia ABC logo Virginia ABC +4.4%
4 S Spec's Wines, Spirits & Finer Foods logo Spec's Wines, Spirits & Finer Foods +10.0%
5 I Idaho State Liquor Store -13.9%
6 A ABC Fine Wine & Spirits logo ABC Fine Wine & Spirits +3.4%
7 B Binny's Beverage Depot logo Binny's Beverage Depot +1.3%
8 B BevMo! logo BevMo! +1.5%
9 T Tops Market -
10 B Big Red Liquors +14.7%
122 T The Cellar +6.0%

Share of tracked category spend, indexed

100 87.8 2024 Q1 2025 Q4

Store footprint

Store map

14 tracked The Cellar locations across 12 US states.

Customer overlap

Who shops at The Cellar

Tracked chains The Cellar customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

S Sharkey's Wing and Rib Joint 100
C Cid's Food Market 92
T Top of the Stairs logo Top of the Stairs 71
S Sea Mart Quality Foods 70
H Hokie House Restaurant 63
P PK's Bar & Grill 46
C Champs 38
K Kroger Pharmacy logo Kroger Pharmacy 37
R Rivermill Bar and Grill 36
R Rumson Wine and Spirits 36

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