Growth
Primo Water against its category
The biggest tracked US drinks by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Primo Water's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Coca-Cola | -6.6% |
| 2 | Coca-Cola Bottling Co. | +17.6% |
| 3 | Pepsi Bottling Group | -28.8% |
| 4 | Pepsi Bottling Ventures | - |
| 5 | The Pop Shoppe | - |
| 6 | Minges Bottling Group | - |
| 7 | Primo Water | - |
| 8 | Swire Coca-Cola | - |
| 9 | Pepsi | -62.1% |
| 10 | Wateria | - |
Share of tracked category spend, indexed
Store footprint
Store map
34 tracked Primo Water locations across 9 US states. California, Oregon, and Arizona hold 62% of them.
Tracked stores by state
- California 12
- Oregon 5
- Arizona 4
- Washington 4
- Florida 3
- New Mexico 2
- Texas 2
- Nevada 1
- Oklahoma 1
Customer overlap
Who shops at Primo Water
Tracked chains Primo Water customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends