Growth
Noble Roman's against its category
The biggest tracked US pizza chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Noble Roman's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Domino's Pizza | +1.7% |
| 2 | Little Caesars | -5.7% |
| 3 | Papa John's Pizza | +3.3% |
| 4 | Pizza Hut | -5.2% |
| 5 | Marco's Pizza | +8.0% |
| 6 | MOD Pizza | -16.2% |
| 7 | Jet's Pizza | -30.0% |
| 8 | Hungry Howie's Pizza | -3.2% |
| 9 | Donatos Pizza | +5.5% |
| 10 | Blaze Pizza | -5.4% |
| 44 | Noble Roman's | +19.7% |
Share of tracked category spend, indexed
Store footprint
Store map
24 tracked Noble Roman's locations across 4 US states. Indiana, Nevada, and Maryland hold 96% of them.
Customer overlap
Who shops at Noble Roman's
Tracked chains Noble Roman's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Connection Pointe Christian Church
100
7 K Farms
78
Johnson County REMC
77
Crew Carwash
74
Hendricks Power Cooperative
68
Pinheads & Alley's Alehouse
64
Columbus Regional Health
63
Pools of Fun
61
Zaps Tavern
60
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