Growth
Mario's Italian Restaurant against its category
The biggest tracked US casual dining chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Mario's Italian Restaurant's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Texas Roadhouse | +6.1% |
| 2 | Chili's Grill & Bar | +5.7% |
| 3 | Olive Garden | +2.0% |
| 4 | Applebee's Grill + Bar | -1.3% |
| 5 | LongHorn Steakhouse | +9.0% |
| 6 | Outback Steakhouse | +0.2% |
| 7 | Red Robin Gourmet Burgers | -5.4% |
| 8 | Red Lobster | -0.7% |
| 9 | BJ's Restaurant & Brewhouse | -8.6% |
| 10 | Cheddar's Scratch Kitchen | +1.6% |
Share of tracked category spend, indexed
Store footprint
Store map
23 tracked Mario's Italian Restaurant locations across 14 US states. Massachusetts, New York, and Texas hold 39% of them.
Tracked stores by state
- Massachusetts 3
- New York 3
- Texas 3
- Florida 2
- North Carolina 2
- South Carolina 2
- Arizona 1
- California 1
- Iowa 1
- Maryland 1
- Michigan 1
- Mississippi 1
- Pennsylvania 1
- Wisconsin 1
Customer overlap
Who shops at Mario's Italian Restaurant
Tracked chains Mario's Italian Restaurant customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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