Growth
Half Shell Oyster House against its category
The biggest tracked US seafood & Cajun chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Half Shell Oyster House's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Pappadeaux Seafood Kitchen | +3.4% |
| 2 | Captain D's | -3.1% |
| 3 | Long John Silver's | +7.8% |
| 4 | Hook & Reel Cajun Seafood & Bar | -0.7% |
| 5 | Crafty Crab | -12.9% |
| 6 | Red Crab | -2.0% |
| 7 | JJ Fish & Chicken | -3.0% |
| 8 | The Juicy Crab | - |
| 9 | Juicy Seafood | +14.1% |
| 10 | The Boiling Crab | -4.4% |
| 14 | Half Shell Oyster House | - |
Share of tracked category spend, indexed
Store footprint
Store map
14 tracked Half Shell Oyster House locations across 3 US states. Alabama holds 43% of them.
Tracked stores by state
- Alabama 6
- Mississippi 6
- Louisiana 2
Customer overlap
Who shops at Half Shell Oyster House
Tracked chains Half Shell Oyster House customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Rouses Markets
100
Keesler AFB Commissary
94
Beau Rivage Resort & Casino
80
Catch 110
62
Singing River Electric
60
The Rack House Steak and Spirits
58
TCB Stop 'n Geaux
56
Woody's Roadside
53
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