Growth
Farmers Insurance against its category
The biggest tracked US auto & home insurance chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Farmers Insurance's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Liberty Mutual | - |
| 2 | Nationwide Mutual Insurance Company | - |
| 3 | Farm Bureau Insurance | -37.7% |
| 4 | Kentucky Farm Bureau | - |
| 5 | A Central Insurance Company | -33.4% |
| 6 | Travelers | - |
| 7 | Indiana Farm Bureau Insurance | - |
| 8 | USA Insurance Co | - |
| 9 | State Farm | - |
| 10 | Mercury Insurance | - |
| 16 | Farmers Insurance | - |
Share of tracked category spend, indexed
Store footprint
Store map
55 tracked Farmers Insurance locations across 23 US states. California, Georgia, and New York hold 40% of them.
Tracked stores by state
- California 12
- Georgia 6
- New York 4
- Connecticut 3
- Michigan 3
- Arkansas 2
- Florida 2
- Illinois 2
- Minnesota 2
- New Jersey 2
- Ohio 2
- Oregon 2
- Tennessee 2
- Texas 2
- Alabama 1
- Arizona 1
- Colorado 1
- Kansas 1
- Montana 1
- New Mexico 1
- Pennsylvania 1
- Wisconsin 1
- Wyoming 1
Customer overlap
Who shops at Farmers Insurance
Tracked chains Farmers Insurance customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Robinson Hardware
100
Fred the Butcher
83
Cornerstone Veterinary Hospital of Clifton Park
76
The Flats Restaurant and Tavern
73
Market 32
72
Regal Wine & Liquor
64
Farm Bureau Health Plans
63
Madira Wine & Spirits
63
Methodist Medical Center
47
Ravenswood Pub
42
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