Growth
Chicken Guy against its category
The biggest tracked US chicken restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Chicken Guy's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
Buffalo Wild Wings
|
-1.0% |
| 2 |
P
Popeyes Louisiana Kitchen
|
-2.6% |
| 3 |
Z
Zaxby's
|
+4.4% |
| 4 |
W
Wingstop
|
-2.9% |
| 5 |
B
Bojangles'
|
-1.1% |
| 6 |
R
Roosters
|
-0.2% |
| 7 |
C
Church's Chicken
|
+6.7% |
| 8 |
S
Slim Chickens
|
-3.6% |
| 9 |
P
Pollo Tropical
|
-2.0% |
| 10 |
A
America's Best Wings
|
+10.7% |
| 42 |
C
Chicken Guy
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked Chicken Guy locations across 8 US states.
Tracked stores by state
- Florida 3
- California 2
- Alabama 1
- Michigan 1
- New Jersey 1
- Nevada 1
- Pennsylvania 1
- Texas 1
Customer overlap
Who shops at Chicken Guy
Tracked chains Chicken Guy customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Cast Connection and Property Control
100
W
Walt Disney World
85
Walt Disney World
85
T
Touch Nail Spa
57
T
Trader Sam's Grog Grotto
37
D
Disney Springs Marketplace
23
C
Caesars Palace
22
Caesars Palace
22
C
Circles
22
A
Azteca d'Oro
22
Azteca d'Oro
22
More trends