Growth
Buddy's Pizza against its category
The biggest tracked US pizzerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Buddy's Pizza's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Mellow Mushroom | -1.1% |
| 2 | LaRosa's Pizzeria | -3.0% |
| 3 | Barro's Pizza | +0.2% |
| 4 | Idaho Pizza Company | +3.0% |
| 5 | Pizza King | -10.0% |
| 6 | Dion's | - |
| 7 | Grimaldi's | +7.7% |
| 8 | Giordano's Pizza | +2.1% |
| 9 | Rosati's Pizza | +12.8% |
| 10 | Tony's Pizza | +2.8% |
| 57 | Buddy's Pizza | -15.0% |
Share of tracked category spend, indexed
Store footprint
Store map
24 tracked Buddy's Pizza locations across 4 US states. Michigan, Kentucky, and Maryland hold 96% of them.
Customer overlap
Who shops at Buddy's Pizza
Tracked chains Buddy's Pizza customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Westborn Market
70
Meijer
47
Nino Salvaggio
44
ACCESS
40
Larry's Foodland
39
DTE Energy
37
Nino Salvaggio International Marketplace
36
Trentwood Farms
35
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