Growth
Amazon against its category
The biggest tracked US marketplaces by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Amazon's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Amazon | +0.4% |
| 2 | Faire | - |
| 3 | Repocast | -48.8% |
| 4 | hibid.com | -73.3% |
| 5 | justbid.com | -54.1% |
| 6 | amazon.com | -100.0% |
Share of tracked category spend, indexed
Store footprint
Store map
37 tracked Amazon locations across 17 US states. Washington, California, and Florida hold 41% of them.
Tracked stores by state
- Washington 7
- California 5
- Florida 3
- Texas 3
- Georgia 2
- North Carolina 2
- New York 2
- Ohio 2
- Pennsylvania 2
- Virginia 2
- Colorado 1
- Illinois 1
- Indiana 1
- Maryland 1
- Michigan 1
- New Jersey 1
- Wisconsin 1
Customer overlap
Who shops at Amazon
Tracked chains Amazon customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Market 32
100
Hannaford
55
Market Bistro
37
Capital District YMCA
33
New York Tan
30
Byrne Dairy
30
Twin Bridges Recycling Center
30
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