Growth
Activate Games against its category
The biggest tracked US family fun centers by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Activate Games's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Sky Zone Trampoline Park | +0.1% |
| 2 | Urban Air Trampoline and Adventure Park | -10.1% |
| 3 | Bowlero | -8.2% |
| 4 | Kids Empire | +18.1% |
| 5 | Altitude Trampoline Park | +3.8% |
| 6 | Andretti Indoor Karting & Games | +9.7% |
| 7 | Lucky Strike | - |
| 8 | Spare Time | +1.9% |
| 9 | Pins Mechanical Co. | -0.5% |
| 10 | Fat Cats | +3.8% |
| 13 | Activate Games | - |
Share of tracked category spend, indexed
Store footprint
Store map
24 tracked Activate Games locations across 13 US states. Texas, Illinois, and Ohio hold 50% of them.
Tracked stores by state
- Texas 6
- Illinois 3
- Ohio 3
- Georgia 2
- Kentucky 2
- Alabama 1
- Kansas 1
- Massachusetts 1
- Michigan 1
- Missouri 1
- North Carolina 1
- New Jersey 1
- New York 1
Customer overlap
Who shops at Activate Games
Tracked chains Activate Games customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends