Trends · data through September 2026

Truck Stops & Travel Centers in Utah

Iceflower tracks 42 stores from 10 truck stops & travel centers in Utah. Cubby's grew fastest over the last year, ahead of Love's Travel Stop and Pilot Flying J.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
10
Tracked stores
42
Consumer panel
130M+

Growth ranking

Fastest-growing tracked truck stops & travel centers

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Cubby's and Love's Travel Stop sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Cubby's logo Cubby's - +8.1%
2 L Love's Travel Stop logo Love's Travel Stop - +6.5%
3 P Pilot Flying J logo Pilot Flying J - -15.4%
  • Love's Travel Stop
  • Pilot Flying J
  • Cubby's
  • Ernie's Truck Plaza
  • Maverik Fuel
  • Sapp Bros. Petroleum
  • Miller's travel center
  • Other tracked chains

Store footprint

Store map

42 tracked store locations in Utah. The 7 largest tracked chains are highlighted.

  • Love's Travel Stop (7)
  • Pilot Flying J (15)
  • Cubby's (13)
  • Ernie's Truck Plaza (1)
  • Maverik Fuel (1)
  • Sapp Bros. Petroleum (1)
  • Miller's travel center (1)
  • Other tracked chains

Top tracked chains by store count

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