Growth
Cubby's against its category
The biggest tracked US truck stops & travel centers by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Cubby's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Love's Travel Stop | +0.5% |
| 2 | Buc-ee's | +13.0% |
| 3 | Pilot Flying J | -11.2% |
| 4 | Space Age | +8.6% |
| 5 | TravelCenters of America | -17.0% |
| 6 | Road Ranger | -4.2% |
| 7 | Petro Stopping Centers | -12.9% |
| 8 | TravelCenters-TA-Petro | -22.7% |
| 9 | Fuel Mart | +2.9% |
| 10 | Big D | -10.6% |
| 16 | Cubby's | -5.5% |
Share of tracked category spend, indexed
Store footprint
Store map
46 tracked Cubby's locations across 5 US states. Nebraska, Utah, and South Dakota hold 87% of them.
Tracked stores by state
- Nebraska 20
- Utah 13
- South Dakota 7
- Iowa 5
- New York 1
Customer overlap
Who shops at Cubby's
Tracked chains Cubby's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Harmons
100
Macey's
64
Bakers
62
Harmons Gas
57
Meiers Meats and Fine Foods
54
Mega Saver
53
Maverik
52
Good Earth Markets
47
Baker's
44
More trends