Growth
William Hill against its category
The biggest tracked UK gaming venues chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks William Hill's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | C Club 3000 Bingo | -2.4% |
| 2 |
W
William Hill
|
+5.3% |
| 3 | T Tommy French Sports Betting | - |
| 4 | M Mecca Bingo | -2.4% |
| 5 | C Club 2000 Bingo | -30.1% |
| 6 | C Castle Bingo | -24.0% |
| 7 | J JenningsBet | - |
| 8 | F Fitzdares | - |
| 9 | B BJ's Luxury Bingo | - |
| 10 | C Crown Bingo | +12.1% |
Share of tracked category spend, indexed
Store footprint
Store map
163 tracked William Hill locations across 12 of the UK's 12 regions and nations.
Tracked stores by region
- North West 31
- South East 22
- East of England 20
- Scotland 20
- Yorkshire and The Humber 19
- London 16
- South West 11
- East Midlands 10
- West Midlands 8
- Wales 4
- North East 1
- Northern Ireland 1
Customer overlap
Who shops at William Hill
Tracked chains William Hill customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends