Chain · United Kingdom · data through July 2026

T The Victoria

Iceflower tracks 34 The Victoria stores across 10 of the UK's 12 regions and nations. It ranks #50 of 9,629 tracked UK pubs chains by card spend. Its share of tracked category spend moved +7.5% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
34
Regions
10
Category
Pub
Category rank
#50

Growth

The Victoria against its category

The biggest tracked UK pubs chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Victoria's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 S Sovereigns -
2 T The Red Lion +2.7%
3 B Brewers Fayre logo Brewers Fayre -22.3%
4 E Epworth House -
5 O O'Neill's +6.3%
6 W Wetherspoon logo Wetherspoon -0.5%
7 T The Royal Oak +10.1%
8 Y YO! Waltham Abbey Tesco Kiosk -8.4%
9 T The Crown -4.5%
10 T The Ship Inn -2.3%
50 T The Victoria +7.5%

Share of tracked category spend, indexed

100 94.7 2024 Q1 2025 Q4

Store footprint

Store map

34 tracked The Victoria locations across 10 of the UK's 12 regions and nations.

Tracked stores by region

  • North West 7
  • East of England 6
  • South East 6
  • London 5
  • West Midlands 3
  • East Midlands 2
  • North East 1
  • South West 1
  • Wales 1
  • Yorkshire and The Humber 1
  • Other 1

Customer overlap

Who shops at The Victoria

Tracked chains The Victoria customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

T The Crown logo The Crown 100
C Co-op Food logo Co-op Food 85
B Belgrave House 39
P Premier logo Premier 20
S Screwfix logo Screwfix 20

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