Growth
Cha Cha Chai against its category
The biggest tracked UK caves chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Cha Cha Chai's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | C Costa Ryde Tesco | -8.8% |
| 2 |
M
Morrisons Cafe
|
-15.6% |
| 3 |
C
Chaiiwala
|
+19.1% |
| 4 | A Asda Cafe | +6.7% |
| 5 | S Sainsbury's Cafe | -13.9% |
| 6 |
W
Waitrose Cafe
|
+0.1% |
| 7 | M Muffin Break | -8.6% |
| 8 | W Waitrose & Partners Café | -2.5% |
| 9 | T The Hollies Farm Shop & Cafe | - |
| 10 | C Cafe2U UK | +12.7% |
| 23 | C Cha Cha Chai | -2.4% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked Cha Cha Chai locations across 5 of the UK's 12 regions and nations.
Tracked stores by region
- Yorkshire and The Humber 4
- North West 3
- North East 2
- London 1
- West Midlands 1
Customer overlap
Who shops at Cha Cha Chai
Tracked chains Cha Cha Chai customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Phoenix Filling Station
100
A
Al Halal
78
R
Rajas Manchester Road
70
W
Worldwide Foods
43
Worldwide Foods
43
P
Pakeeza Tees
39
A
Appna Cash & Carry
38
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