Growth
ASICS against its category
The biggest tracked UK shoe stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks ASICS's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
J
|
-1.9% |
| 2 | F Footasylum | +18.3% |
| 3 | S Schuh | -5.3% |
| 4 | D Deichmann | -5.7% |
| 5 | S Skechers | +15.3% |
| 6 |
C
|
-1.0% |
| 7 |
F
|
-3.3% |
| 8 | O OFFICE Shoes | -5.0% |
| 9 | S Shoe Zone | +2.1% |
| 10 |
T
|
-5.1% |
| 17 |
A
|
+18.1% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked ASICS locations across 8 of the UK's 12 regions and nations.
Tracked stores by region
- London 2
- Northern Ireland 2
- East of England 1
- North West 1
- South East 1
- Wales 1
- West Midlands 1
- Yorkshire and The Humber 1
Customer overlap
Who shops at ASICS
Tracked chains ASICS customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends