Growth
The North Face against its category
The biggest tracked UK outdoor apparel & gear chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The North Face's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
Mountain Warehouse
|
+11.9% |
| 2 |
T
Trespass
|
-6.2% |
| 3 |
T
The North Face
|
-5.4% |
| 4 |
C
Cotswold Outdoor
|
-10.5% |
| 5 |
B
Barbour
|
- |
| 6 |
T
TOG 24
|
-20.0% |
| 7 |
S
Saltrock
|
+2.8% |
| 8 |
S
SaltrockSoul
|
+13.5% |
| 9 |
E
Ellis Brigham Mountain Sports
|
+9.7% |
| 10 |
B
Blacks
|
-37.8% |
Share of tracked category spend, indexed
Store footprint
Store map
30 tracked The North Face locations across 10 of the UK's 12 regions and nations.
Tracked stores by region
- London 5
- South West 5
- North West 4
- Scotland 4
- South East 3
- Yorkshire and The Humber 3
- Wales 2
- West Midlands 2
- East of England 1
- North East 1
Customer overlap
Who shops at The North Face
Tracked chains The North Face customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Cheshire Oaks Designer Outlet
73
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