Trends · data through September 2026

Bookstores in Slough and Heathrow

Iceflower tracks 77 stores from 32 bookstore chains in Slough and Heathrow.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
32
Tracked stores
77
Consumer panel
130M+

Growth ranking

Fastest-growing tracked bookstore chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Waterstones and WHSmith sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 W Waterstones logo Waterstones - +1.7%
2 W WHSmith logo WHSmith - -11.6%
  • WHSmith
  • Hillingdon News
  • Waterstones
  • Hari News
  • Ark Newsagents
  • The News Hut
  • Ari's News
  • Other tracked chains

Store footprint

Store map

77 tracked store locations in Slough and Heathrow. The 7 largest tracked chains are highlighted.

  • WHSmith (36)
  • Hillingdon News (1)
  • Waterstones (11)
  • Hari News (1)
  • Ark Newsagents (1)
  • The News Hut (1)
  • Ari's News (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 W WHSmith logo WHSmith 36
  • 2 W Waterstones logo Waterstones 11
  • 3 N Newswey 1
  • 4 S Sewells Newsagents 1
  • 5 D Doddle Andrews Newsagents Northwood 1
  • 6 D Dowsetts 1
  • 7 S S & K News 1
  • 8 S Sai News 1
  • 9 T The Kew Bookshop 1
  • 10 A A. M. Newsagents 1
  • 11 S Shepperton News & Wine 1
  • 12 M Modis Newsagent & Off Licence 1
  • 13 B Broad Street Extra 1
  • 14 N Nike News 1
  • 15 T The Boston News 1
  • 16 S Sweet Price 1
  • 17 P Pollingtons 1
  • 18 S Stuarts Newagents 1
  • 19 U Universal Food & Wine 1
  • 20 W Weybridge News 1
  • 21 T TG Jones 1
  • 22 K Kendall's News 1
  • 23 U Upper Halliford News 1
  • 24 A Al-Jannah Books 1
  • 25 T Trelawney News 1
  • 26 Y York Food & Wine 1
  • 27 F Fone & Vape Off Licence 1
  • 28 A Ari's News 1
  • 29 T The News Hut 1
  • 30 A Ark Newsagents 1
  • 31 H Hari News 1
  • 32 H Hillingdon News 1

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