Trends · data through September 2026

Upscale & Natural Grocers in New York

Iceflower tracks 402 stores from 221 upscale & natural grocers in New York. Central Market grew fastest over the last year, ahead of Trader Joe's and Kings Food Markets.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains: 221
Tracked stores: 402
Consumer panel: 130M+

Growth ranking

Fastest-growing tracked upscale & natural grocers

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Central Market and Trader Joe's sit in the high-growth half.

# Chain YoY growth

Rank	Chain	Rank movement	YoY growth
1	C Central Market	-	+8.4%
2	T Trader Joe's	-	+8.1%
3	K Kings Food Markets	-	+8.1%
4	U Uncle Giuseppe's Marketplace	-	+7.9%
5	E Eataly	-	+6.2%
6	A Adams Fairacre Farms	-	+5.5%
7	D DeCicco & Sons	-	+3.9%
8	W Whole Foods Market	-	+3.2%
9	T The Fresh Market	-	+0.7%
10	W Wegmans	-	-1.9%
11	S Stew Leonard's	-	-2.3%
12	C Citarella	-	-4.3%
13	G Green's Natural Foods	-	-20.6%

Wegmans
Trader Joe's
Whole Foods Market
Adams Fairacre Farms
Honest Weight Food Co-OP
The Fresh Market
DeCicco & Sons
Other tracked chains

Store footprint

Store map

402 tracked store locations in New York. The 7 largest tracked chains are highlighted.

Wegmans (58)
Trader Joe's (35)
Whole Foods Market (36)
Adams Fairacre Farms (5)
Honest Weight Food Co-OP (1)
The Fresh Market (5)
DeCicco & Sons (10)
Other tracked chains

Top tracked chains by store count

1 W Wegmans 58
2 W Whole Foods Market 36
3 T Trader Joe's 35
4 D DeCicco & Sons 10
5 U Uncle Giuseppe's Marketplace 8
6 C Citarella 6
7 A Adams Fairacre Farms 5
8 T The Fresh Market 5
9 C Central Market 4
10 G Green's Natural Foods 4
11 E Eataly 4
12 S Stew Leonard's 3
13 K Kings Food Markets 3
14 N Natural Frontier Market 2
15 B Balanced Body Foods 2
16 M Mast Market 2
17 W Wholesome Farms Market 2
18 D Duals Natural 2
19 B Balducci's Food Lover's Market 2
20 D Downtown Natural Market 2
21 S Sunflower Market 2
22 N Nature's Pantry 2
23 B Butterfield Market 2
24 A A Matter of Health 2
25 G Green Planet Grocery 2
26 F Feel-Rite Fresh Market 2
27 F Fleet Organic Market 1
28 I International Meat Market 1
29 N Naples Herbs & Art 1
30 T Ticonderoga Natural Foods Co-op 1
31 S Sundial Herbs & Herbal Products 1
32 S Stop 2 Organic Deli 1
33 V Village Barn Fresh Market 1
34 H Health Conscious Natural Foods 1
35 T Tan Tin Hung Supermarket 1
36 L Locanut 1
37 G Good Earth Health Foods 1
38 M Monroe Health Food 1
39 Z Zen Ginseng 1
40 F Forces of Nature 1
41 F Fresh Market 1
42 H Herbalty Cottage 1
43 N NYC Organic Distribution INC. 1
44 M Meadowsweet 1
45 E Ewa Trading Co Inc 1
46 O Organically Yours 1
47 H Healthy Meals Direct 1
48 T The O Zone 1
49 N New Evlina Grocery 1
50 C Casa Doro Deli 1

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