Trends · data through September 2026

Liquor Stores in London

Iceflower tracks 295 stores from 272 liquor store chains in London. Food and Wine grew fastest over the last year, ahead of The Whisky Exchange and Bargain Booze.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
272
Tracked stores
295
Consumer panel
130M+

Growth ranking

Fastest-growing tracked liquor store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Food and Wine and The Whisky Exchange sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 F Food and Wine logo Food and Wine - -0.1%
2 T The Whisky Exchange logo The Whisky Exchange - -13.9%
3 B Bargain Booze logo Bargain Booze - -27.0%
4 W Wine Rack logo Wine Rack - -31.7%
  • Bargain Booze
  • Food and Wine
  • HSS Wine & Spirits
  • Tottenham Wine
  • Kalisco
  • Day 1 Food & Wine
  • Hedonism Wines
  • Other tracked chains

Store footprint

Store map

295 tracked store locations in London. The 7 largest tracked chains are highlighted.

  • Bargain Booze (9)
  • Food and Wine (4)
  • HSS Wine & Spirits (1)
  • Tottenham Wine (1)
  • Kalisco (1)
  • Day 1 Food & Wine (1)
  • Hedonism Wines (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 B Bargain Booze logo Bargain Booze 9
  • 2 F Food and Wine logo Food and Wine 4
  • 3 W Wine Rack logo Wine Rack 3
  • 4 T The Whisky Exchange logo The Whisky Exchange 3
  • 5 M Millennium Food and Wine 2
  • 6 W Wine Cellar 2
  • 7 B boston express 2
  • 8 H Handersons 2
  • 9 C Cheers 2
  • 10 A Amathus logo Amathus 2
  • 11 B Borough Wines 2
  • 12 B Best of Wines 2
  • 13 M Mill Hill Wines logo Mill Hill Wines 1
  • 14 W Westport Wines 1
  • 15 A Acorn Off License 1
  • 16 T Top Ten 1
  • 17 A AA Plus food & wine 1
  • 18 A All Drinks 1
  • 19 S Salthouse Bottles 1
  • 20 V VT Food & Wine 1
  • 21 T The Good Drinker 1
  • 22 G Grovers 1
  • 23 O Ottoman Food & Wine 1
  • 24 T Thumbs Up Off Licence 1
  • 25 S Sutton Green Off Licence 1
  • 26 K Kings Off Licence 1
  • 27 B Baxters Newsagents and Off Licence 1
  • 28 R Rush Green Shop 1
  • 29 V Vino Vita 1
  • 30 W Wine Wise 1
  • 31 M Mother Vine 1
  • 32 S Sidmouth Food & Wine 1
  • 33 W Wine Express 1
  • 34 O Olympic Cash and Carry 1
  • 35 M Mally's 1
  • 36 B Best Wines 1
  • 37 H HEB Food and Wine 1
  • 38 T T & M Best Food and Wine 1
  • 39 S Shelley Food & Wine 1
  • 40 G Grand Barrel 1
  • 41 T The Wine Market 1
  • 42 A Amathus Shoreditch 1
  • 43 G Gerry's Wines & Spirits 1
  • 44 A Ask Wines 1
  • 45 C Champers Wines 1
  • 46 F Fosters Food 2 Wine 1
  • 47 E Estate Off Licence 1
  • 48 L Love To Drinks 1
  • 49 T The Gin Warehouse 1
  • 50 L Liquor Save Supermarket 1

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.