Growth
Yoshinoya against its category
The biggest tracked US Japanese & Korean chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Yoshinoya's share of the category quarter by quarter, indexed to 2024 Q3 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
K
|
- |
| 2 |
B
|
-4.7% |
| 3 |
S
|
-8.5% |
| 4 |
K
|
+18.5% |
| 5 |
K
|
-3.4% |
| 6 |
B
|
-6.7% |
| 7 | Y Yummy Bowl | +16.1% |
| 8 |
T
|
+20.0% |
| 9 | S Sakura | +7.4% |
| 10 |
G
|
-11.2% |
| 34 |
Y
|
-1.9% |
Share of tracked category spend, indexed
Store footprint
Store map
108 tracked Yoshinoya locations across 1 US state.
Tracked stores by state
- California 108
Customer overlap
Who shops at Yoshinoya
Tracked chains Yoshinoya customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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