Growth
Super China Buffet against its category
The biggest tracked US buffets by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Super China Buffet's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Golden Corral Buffet & Grill | -1.7% |
| 2 | Cicis Pizza | +2.4% |
| 3 | China Buffet | -1.1% |
| 4 | Pizza Ranch | +5.7% |
| 5 | King Buffet | +5.8% |
| 6 | Sizzler | +1.4% |
| 7 | Grand Buffet | +3.7% |
| 8 | Hibachi Grill & Supreme Buffet | -14.9% |
| 9 | Chuck-a-Rama | +10.5% |
| 10 | Asian Buffet | +0.9% |
| 30 | Super China Buffet | -5.2% |
Share of tracked category spend, indexed
Store footprint
Store map
25 tracked Super China Buffet locations across 15 US states. Indiana, Illinois, and Virginia hold 44% of them.
Tracked stores by state
- Indiana 5
- Illinois 3
- Virginia 3
- Texas 2
- Washington 2
- Florida 1
- Georgia 1
- Idaho 1
- Kentucky 1
- North Carolina 1
- New York 1
- Ohio 1
- Tennessee 1
- Wisconsin 1
- West Virginia 1
Customer overlap
Who shops at Super China Buffet
Tracked chains Super China Buffet customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Super Quik
100
Ironton Food Fair
99
Carniceria Jimenez
97
Rich's Fresh Market
90
Carniceria Guanajuato
88
Lomeli Butcher Shop
79
Boyd County Courthouse
77
Rico Fresh Market
77
La Tienda Michoacana
75
Super Mercado Nuevo Centro
74
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