Growth
Saigon Market against its category
The biggest tracked US Asian supermarkets by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Saigon Market's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
H
H Mart
|
+15.1% |
| 2 |
9
99 Ranch Market
|
+5.1% |
| 3 |
L
Lotte Plaza Market
|
-1.3% |
| 4 |
I
Island Pacific Seafood Market
|
+5.2% |
| 5 |
N
Nam Dae Mun Farmers Market
|
+12.3% |
| 6 |
S
Seafood City Supermarket
|
-62.2% |
| 7 |
M
Mitsuwa Marketplace
|
-1.6% |
| 8 |
G
Great Wall Supermarket
|
+0.9% |
| 9 | U Uwajimaya | +4.5% |
| 10 | C City Farmers Market | +5.8% |
| 67 | S Saigon Market | +4.5% |
Share of tracked category spend, indexed
Store footprint
Store map
14 tracked Saigon Market locations across 9 US states.
Tracked stores by state
- Massachusetts 3
- California 2
- Michigan 2
- Texas 2
- Iowa 1
- Indiana 1
- Ohio 1
- Oregon 1
- South Carolina 1
Customer overlap
Who shops at Saigon Market
Tracked chains Saigon Market customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
K
Kim Nhung Superstore
100
M
Madison's at Findlay Market
98
A
A Dong & Oriental Food Market
91
M
Market Wines
71
E
Eckerlin's Meats
64
D
Dean's Mediterranean Imports
59
A
Arirang Market
38
Y
Yumei's Asian Market and Anime
37
E
ETC Produce & Provisions
37
ETC Produce & Provisions
37
U
Uncle Leo's
36
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