Growth
Rocket Fizz against its category
The biggest tracked US candy shop chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Rocket Fizz's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | See's Candies | +12.1% |
| 2 | Rocky Mountain Chocolate Factory | - |
| 3 | IT'SUGAR | -14.4% |
| 4 | Grandpa Joe's Candy Shop | +11.1% |
| 5 | Ghirardelli Ice Cream & Chocolate Shop | -0.5% |
| 6 | Malley's Chocolates | -1.3% |
| 7 | Sarris Candies | - |
| 8 | Gertrude Hawk Chocolates | +5.7% |
| 9 | Lindt | -14.9% |
| 10 | Candy Kitchen | -9.5% |
| 12 | Rocket Fizz | -7.8% |
Share of tracked category spend, indexed
Store footprint
Store map
86 tracked Rocket Fizz locations across 26 US states. California, Colorado, and Florida hold 35% of them.
Tracked stores by state
- California 12
- Colorado 10
- Florida 8
- Indiana 7
- Michigan 6
- Georgia 5
- North Carolina 5
- Texas 5
- Arkansas 3
- Illinois 3
- Tennessee 3
- Arizona 2
- Ohio 2
- Oregon 2
- Utah 2
- Alabama 1
- Kansas 1
- Louisiana 1
- Missouri 1
- Mississippi 1
- New Jersey 1
- Nevada 1
- New York 1
- Oklahoma 1
- Pennsylvania 1
- South Carolina 1
Customer overlap
Who shops at Rocket Fizz
Tracked chains Rocket Fizz customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
King Soopers
100
Fort Liberty North Commissary
51
McGuckin Hardware
46
First Electric Cooperative
31
Lassus
28
Hazel's Beverage World
27
Giant Eagle
24
Meijer
23
Columbus Regional Health
21
More trends