Growth
NCG Cinemas against its category
The biggest tracked US movie theater chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks NCG Cinemas's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Cinemark | +3.3% |
| 2 | AMC Theatres | +2.1% |
| 3 | Regal | +1.8% |
| 4 | Marcus Theatres | - |
| 5 | Harkins Theatres | +2.7% |
| 6 | Alamo Drafthouse Cinema | -35.1% |
| 7 | Megaplex Theatres | +5.9% |
| 8 | Cinema Cafe | -2.5% |
| 9 | Studio Movie Grill | -5.5% |
| 10 | Star Cinema Grill | -3.2% |
| 26 | NCG Cinemas | -2.8% |
Share of tracked category spend, indexed
Store footprint
Store map
15 tracked NCG Cinemas locations across 7 US states. Michigan, Georgia, and Florida hold 73% of them.
Customer overlap
Who shops at NCG Cinemas
Tracked chains NCG Cinemas customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Costco Wholesale
100
Partners II Pizza
42
SVN Hills Spirits & Wine
40
Habersham Beverage Warehouse
29
YORKVILLE
28
Hops, Grain & Vine
28
Clayton Appliances
27
Cobb County Toyota
26
Red & White Food Stores
24
Volcano Steak & Sushi
24
More trends