Growth
Mercury's Coffee Co. against its category
The biggest tracked US coffee chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Mercury's Coffee Co.'s share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Starbucks
|
-9.4% |
| 2 |
D
Dunkin'
|
-9.9% |
| 3 |
D
Dutch Bros Coffee
|
-0.0% |
| 4 |
7
7 Brew Coffee
|
- |
| 5 |
T
Tim Hortons
|
-3.5% |
| 6 |
S
Scooter's Coffee
|
+5.5% |
| 7 |
B
Biggby Coffee
|
-13.6% |
| 8 |
B
Black Rock Coffee Bar
|
+4.9% |
| 9 |
C
Caribou Coffee
|
+3.4% |
| 10 |
B
Better Buzz Coffee
|
- |
| 45 |
M
Mercury's Coffee Co.
|
-1.4% |
Share of tracked category spend, indexed
Store footprint
Store map
11 tracked Mercury's Coffee Co. locations across 1 US state.
Tracked stores by state
- Washington 11
Customer overlap
Who shops at Mercury's Coffee Co.
Tracked chains Mercury's Coffee Co. customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Metropolitan
74
M
Mercury Coffee Co
58
S
Sidekick Coffee
48
R
Rooney's Food & Spirits
45
P
PRO Club
43
PRO Club
43
T
The Pizza Coop & Ale House
42
M
Moss Bay Hall
41
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