Growth
Lovesac against its category
The biggest tracked US furniture store chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Lovesac's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
I
IKEA
|
+7.0% |
| 2 |
A
Ashley HomeStore
|
-0.1% |
| 3 |
B
Bob's Discount Furniture
|
-3.5% |
| 4 |
R
Rooms To Go
|
+10.4% |
| 5 |
R
Rooms To Go Patio
|
+8.9% |
| 6 |
L
Living Spaces
|
+7.8% |
| 7 |
A
Ashley Furniture HomeStore
|
+6.6% |
| 8 |
L
La-Z-Boy
|
+1.4% |
| 9 |
H
Havertys Furniture
|
-3.7% |
| 10 |
N
Nebraska Furniture Mart
|
+10.6% |
| 38 |
L
Lovesac
|
-3.6% |
Share of tracked category spend, indexed
Store footprint
Store map
20 tracked Lovesac locations across 14 US states.
Tracked stores by state
- Virginia 4
- California 2
- Maryland 2
- Pennsylvania 2
- Arizona 1
- Colorado 1
- Florida 1
- Idaho 1
- Indiana 1
- North Carolina 1
- Nebraska 1
- Ohio 1
- Tennessee 1
- Utah 1
Customer overlap
Who shops at Lovesac
Tracked chains Lovesac customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Milk + Honey
100
C
Cornish Pasty Co
69
O
O.H.S.O. Brewery
33
O.H.S.O. Brewery
33
More trends