Growth
Highland Park against its category
The biggest tracked US park chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Highland Park's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | M Mariners Park | +7.1% |
| 2 |
C
Cedar Point
|
-1.9% |
| 3 |
K
Kalahari Resorts
|
-4.7% |
| 4 | S San Tan Mountain Regional Park | - |
| 5 | S Sunland Park | - |
| 6 | W Water Country USA | -6.0% |
| 7 |
A
Aquatica
|
-13.2% |
| 8 | C Central Park | -19.9% |
| 9 | L Lexington Park | +4.6% |
| 10 | I Imperial Beach | -41.3% |
| 49 | H Highland Park | +7.0% |
Share of tracked category spend, indexed
Store footprint
Store map
23 tracked Highland Park locations across 19 US states.
Tracked stores by state
- Texas 4
- Ohio 2
- Alabama 1
- Arizona 1
- California 1
- Florida 1
- Iowa 1
- Illinois 1
- Indiana 1
- Kentucky 1
- Louisiana 1
- Michigan 1
- Minnesota 1
- New York 1
- Pennsylvania 1
- South Carolina 1
- Utah 1
- Washington 1
- Wisconsin 1
Customer overlap
Who shops at Highland Park
Tracked chains Highland Park customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
R
RTJ Golf Trail at Oxmoor Valley
100
B
Bent Brook Golf Course
79
T
Timberline Golf Club
71
Timberline Golf Club
71
W
Woodward Country Club
66
L
Limestone Springs Golf Club
58
R
Roebuck Municipal Golf Course
55
O
Otey's Tavern
53
Otey's Tavern
53
B
Ballantrae Golf Club
42
Ballantrae Golf Club
42
C
Cumberland Lake Golf Course
40
C
City of Bessemer
33
City of Bessemer
33
More trends