Growth
Guthrie's against its category
The biggest tracked US fast food restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Guthrie's's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
McDonald's
|
-0.6% |
| 2 |
C
Chick-fil-A
|
+4.6% |
| 3 |
T
Taco Bell
|
+0.8% |
| 4 |
W
Wendy's
|
-8.6% |
| 5 |
B
Burger King
|
-2.2% |
| 6 |
P
Panda Express
|
+5.1% |
| 7 |
R
Raising Cane's Chicken Fingers
|
+2.3% |
| 8 |
D
Dairy Queen
|
-0.1% |
| 9 |
A
Arby's
|
-5.1% |
| 10 |
C
Culver's
|
+3.8% |
| 51 |
G
Guthrie's
|
+6.2% |
Share of tracked category spend, indexed
Store footprint
Store map
43 tracked Guthrie's locations across 11 US states.
Customer overlap
Who shops at Guthrie's
Tracked chains Guthrie's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Central Alabama Electric Cooperative
100
Central Alabama Electric Cooperative
100
S
Stone Martin Builders Corporate Office
95
L
Los Reyes Grill 2
54
R
Russell Do It Centers
53
B
Bellefonte City Office
51
S
SkyBar
45
C
Chappy's Deli
44
Chappy's Deli
44
I
Ironton Food Fair
43
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