Growth
Exchange against its category
The biggest tracked US military commissaries & exchanges by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Exchange's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Navy Exchange | -0.6% |
| 2 | AAFES | +6.1% |
| 3 | Marine Corps Exchange | -1.7% |
| 4 | Exchange | +6.9% |
| 5 | Coast Guard Exchange | +6.2% |
| 6 | Little Creek Commissary | -4.9% |
| 7 | Army & Air Force Exchange Service | +1.4% |
| 8 | MCAS Miramar Commissary | -5.8% |
| 9 | Hickam AFB Commissary | +8.7% |
| 10 | Commissary | +5.0% |
Share of tracked category spend, indexed
Store footprint
Store map
17 tracked Exchange locations across 11 US states. Florida, Georgia, and Alaska hold 53% of them.
Customer overlap
Who shops at Exchange
Tracked chains Exchange customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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