Growth
Alpaca Peruvian Charcoal Chicken against its category
The biggest tracked US Latin American & Caribbean chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Alpaca Peruvian Charcoal Chicken's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
Pollo Tropical
|
+8.7% |
| 2 |
G
Golden Krust
|
+3.9% |
| 3 |
S
Sardi's Pollo A La Brasa
|
+9.6% |
| 4 |
P
Pollo Campero
|
+0.3% |
| 5 |
G
Gloria's Latin Cuisine
|
+7.6% |
| 6 |
L
La Carreta
|
+1.4% |
| 7 |
T
Tucanos Brazilian Grill
|
+1.3% |
| 8 |
L
La Granja
|
-2.4% |
| 9 |
C
Columbia Restaurant
|
+5.6% |
| 10 | E El Pollo Rico | +3.1% |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked Alpaca Peruvian Charcoal Chicken locations across 1 US state.
Tracked stores by state
Customer overlap
Who shops at Alpaca Peruvian Charcoal Chicken
Tracked chains Alpaca Peruvian Charcoal Chicken customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
R
Ruckus Pizza, Pasta & Spirits
100
Ruckus Pizza, Pasta & Spirits
100
A
Alpaca Chicken
75
Alpaca Chicken
75
W
WakeMed
60
WakeMed
60
M
Mi Cancun
56
Mi Cancun
56
L
La Bonita Cary
51
L
Li Ming's Global Mart
47
C
Cali Colombian
45
I
Interfood 3 Hermanos
45
R
Refuel Market
41
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