Growth
Pollo Tropical against its category
The biggest tracked US Latin American & Caribbean chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Pollo Tropical's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Pollo Tropical | +8.1% |
| 2 | Golden Krust | +3.3% |
| 3 | Sardi's Pollo A La Brasa | +9.1% |
| 4 | Pollo Campero | +0.5% |
| 5 | Gloria's Latin Cuisine | +6.2% |
| 6 | La Carreta | +0.7% |
| 7 | Tucanos Brazilian Grill | +1.3% |
| 8 | La Granja | -2.1% |
| 9 | Columbia Restaurant | +4.9% |
| 10 | El Meson | -0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
138 tracked Pollo Tropical locations across 1 US state. All of them are in Florida.
Tracked stores by state
- Florida 138
Customer overlap
Who shops at Pollo Tropical
Tracked chains Pollo Tropical customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Publix
100
Fresco y Mas
88
Miccosukee Casino
85
Sunshine
79
Calder Casino
79
Subi Trading Inc
65
Broward Meat & Fish
63
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