Growth
151 Coffee against its category
The biggest tracked US coffee chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks 151 Coffee's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Starbucks | -10.1% |
| 2 | Dunkin' | -9.1% |
| 3 | Dutch Bros Coffee | -0.1% |
| 4 | 7 Brew Coffee | - |
| 5 | Scooter's Coffee | +5.5% |
| 6 | Tim Hortons | -8.2% |
| 7 | Biggby Coffee | -13.3% |
| 8 | Black Rock Coffee Bar | +5.1% |
| 9 | Caribou Coffee | +3.1% |
| 10 | Better Buzz Coffee | +19.4% |
| 34 | 151 Coffee | -1.9% |
Share of tracked category spend, indexed
Store footprint
Store map
13 tracked 151 Coffee locations across 2 US states. Texas holds 92% of them.
Customer overlap
Who shops at 151 Coffee
Tracked chains 151 Coffee customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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