Growth
The Boathouse against its category
The biggest tracked UK upscale casual chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Boathouse's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
Browns
|
-8.4% |
| 2 | T The Boathouse | +11.6% |
| 3 |
C
Coppa Club
|
+8.8% |
| 4 |
B
Brasserie Blanc
|
-0.5% |
Share of tracked category spend, indexed
Store footprint
Store map
37 tracked The Boathouse locations across 12 of the UK's 12 regions and nations.
Tracked stores by region
- South West 8
- North West 6
- East of England 5
- South East 4
- London 3
- West Midlands 3
- East Midlands 2
- Scotland 2
- North East 1
- Northern Ireland 1
- Wales 1
- Yorkshire and The Humber 1
Customer overlap
Who shops at The Boathouse
Tracked chains The Boathouse customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends