Growth
Sainsbury's Local against its category
The biggest tracked UK supermarkets by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Sainsbury's Local's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
Tesco
|
-9.1% |
| 2 |
A
Asda
|
+4.9% |
| 3 |
S
Sainsbury's
|
+9.4% |
| 4 |
M
Morrisons
|
- |
| 5 |
C
Co-op Food
|
+6.8% |
| 6 |
S
Scotmid
|
+5.2% |
| 7 |
C
Central Co-op Food
|
+5.3% |
| 8 |
T
The Food Warehouse
|
+10.6% |
| 9 |
Y
Your Coop Food
|
+3.8% |
| 10 |
E
East of England Co-op
|
+2.3% |
| 11 |
S
Sainsbury's Local
|
+10.5% |
Share of tracked category spend, indexed
Store footprint
Store map
50 tracked Sainsbury's Local locations across 11 of the UK's 12 regions and nations.
Tracked stores by region
- London 16
- Yorkshire and The Humber 9
- East Midlands 5
- Scotland 5
- North West 4
- North East 3
- South East 2
- Wales 2
- East of England 1
- South West 1
- West Midlands 1
- Other 1
Customer overlap
Who shops at Sainsbury's Local
Tracked chains Sainsbury's Local customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
T
Trainline
100
Trainline
100
B
British Airways FC
62
U
Unified Europe Ltd.
50
O
Ocado
34
Ocado
34
B
British Airways
26
British Airways
26
V
VB & Sons
8
B
Bolt
5
Bolt
5
More trends