Trends · data through September 2026

Gas & Auto trends in Traverse City, MI

Iceflower tracks 153 stores from 103 gas & auto chains in Traverse City, MI. Mutual Gas Station grew fastest over the last year, ahead of Shell and Advance Auto Parts.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
103
Tracked stores
153
Consumer panel
130M+

Growth ranking

Fastest-growing tracked gas & auto chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Mutual Gas Station and Shell sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Mutual Gas Station ▲1 +16.1%
2 Shell - -1.8%
3 Advance Auto Parts - -6.3%
4 Speedway ▼1 -8.6%
5 Exxon - -10.5%
6 Thirlby Automotive ▲1 -15.4%
7 E-Z Mart ▼1 -33.9%
8 BP - -40.1%
  • Gas Stations & Convenience Stores
  • Auto Repair Service
  • Auto Parts Store
  • Car Dealer
  • Vehicle Service
  • Car Wash
  • Auto Rental Service
  • Other categories

Store footprint

Store map

153 tracked store locations in Traverse City, MI, colored by category. The top 5 chains by store count run 40 of the 153 stores (26%); 88 of the 103 tracked chains have a single store here. 12% of the tracked gas & auto stores here are car dealers, against 7% across Michigan.

  • Gas Stations & Convenience Stores (62)
  • Auto Repair Service (24)
  • Auto Parts Store (18)
  • Car Dealer (18)
  • Vehicle Service (11)
  • Car Wash (7)
  • Auto Rental Service (5)
  • Other categories

Top tracked chains by store count

  • 1 Shell 16
  • 2 Marathon 9
  • 3 BP 5
  • 4 E-Z Mart 5
  • 5 Thirlby Automotive 5
  • 6 Exxon 4
  • 7 Mutual Gas Station 3
  • 8 Speedway 3
  • 9 Advance Auto Parts 3
  • 10 7-Eleven 2
  • 11 Admiral Petroleum Co 2
  • 12 Sunoco 2
  • 13 AutoZone 2
  • 14 Northland Speed Mart 2
  • 15 O'Reilly Auto Parts 2
  • 16 Precision Tune Auto Care 1
  • 17 Kalkaska Car Care 1
  • 18 Art's Auto & Truck Parts 1
  • 19 Willoughby Tire and Auto 1
  • 20 Bish's RV of Traverse City 1
  • 21 T & T Automotive 1
  • 22 NAPA Auto Parts 1
  • 23 Kinney's Complete Auto Repair And 4 Wheel Drive Center 1
  • 24 TC Rentals Inc. 1
  • 25 Leelanau Auto 1
  • 26 Cliff's Automotive Repair & Exhaust 1
  • 27 Serra Nissan 1
  • 28 Watson Benzie 1
  • 29 Traverse City Public Service Garage 1
  • 30 Quinn's Auto Clinic 1
  • 31 Van's Garage 1
  • 32 Cherry Capital RV 1
  • 33 SERRA HYUNDAI 1
  • 34 Brickyard Towing 1
  • 35 Hertz 1
  • 36 Village Gas 1
  • 37 Serra Toyota 1
  • 38 Holiday 1
  • 39 Bill Marsh Automotive Group 1
  • 40 Larry C. Hardy Parking Deck 1
  • 41 Oleson's Car Wash 1
  • 42 Chums Corners EZ Mart 1
  • 43 Kalkaska Car Wash 1
  • 44 Advance Motors 1
  • 45 Forbes RV Surplus 1
  • 46 Ward Eaton Towing Service 1
  • 47 Honor Touchless Auto Wash 1
  • 48 Super Wash 1
  • 49 Serra Volvo Cars of Traverse City 1
  • 50 Nature & Me RV 1

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