Growth
The Zone against its category
The biggest tracked US family fun centers by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Zone's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Sky Zone Trampoline Park
|
+1.9% |
| 2 |
U
Urban Air Trampoline and Adventure Park
|
-10.2% |
| 3 |
B
Bowlero
|
-7.1% |
| 4 |
K
Kids Empire
|
- |
| 5 |
A
Altitude Trampoline Park
|
+5.5% |
| 6 |
A
Andretti Indoor Karting & Games
|
+12.4% |
| 7 | P Pins Mechanical Co. | +1.5% |
| 8 |
S
Spare Time
|
+7.7% |
| 9 |
F
Fat Cats
|
+7.3% |
| 10 |
P
Puttshack
|
-17.1% |
| 86 | T The Zone | - |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked The Zone locations across 9 US states.
Tracked stores by state
- Illinois 3
- South Carolina 2
- Florida 1
- Kansas 1
- Missouri 1
- New Mexico 1
- Pennsylvania 1
- Texas 1
- Wisconsin 1
Customer overlap
Who shops at The Zone
Tracked chains The Zone customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
F
Fort Leonard Wood Commissary
100
M
Midway Coffee Co.
37
T
The Zone 2
31
S
Saint Robert City Hall
30
M
Mad Hatters Emporium
30
A
Antonios Mexican Fresh
24
A
Agave Azteca Mexican Bar & Grill
23
L
LMC Convenience Store
23
M
Mardiyama Hibachi Express
22
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