Growth
The Olive Branch against its category
The biggest tracked US casual dining chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Olive Branch's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
Texas Roadhouse
|
+6.1% |
| 2 |
C
Chili's Grill & Bar
|
+6.2% |
| 3 |
O
Olive Garden
|
+2.3% |
| 4 |
A
Applebee's Grill + Bar
|
-1.6% |
| 5 |
L
LongHorn Steakhouse
|
+8.9% |
| 6 |
O
Outback Steakhouse
|
+0.4% |
| 7 |
R
Red Robin Gourmet Burgers
|
-5.0% |
| 8 |
R
Red Lobster
|
-0.6% |
| 9 |
B
BJ's Restaurant & Brewhouse
|
-9.1% |
| 10 |
C
Cheddar's Scratch Kitchen
|
+2.2% |
Share of tracked category spend, indexed
Store footprint
Store map
13 tracked The Olive Branch locations across 11 US states.
Customer overlap
Who shops at The Olive Branch
Tracked chains The Olive Branch customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
T
Tom's Sports Tavern
100
F
French Pub
87
T
The Market in the Square
86
A
Alton's Restaurant
76
C
Cherryvale Liquors
72
N
Niagara Produce of Elma
68
G
Great Lakes Pizza Company
59
G
Gardenview Restaurant
59
C
Christe's Restaurant
56
P
Pikes Cinema Bar and Grill
56
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