Growth
The Farm against its category
The biggest tracked US farm chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Farm's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Theisen's Home-Farm-Auto | - |
| 2 | World Equestrian Center | +5.5% |
| 3 | Dole Plantation | -14.8% |
| 4 | Trax Farms | -7.8% |
| 5 | Miller Farms | +2.3% |
| 6 | Soergel Orchards | -5.2% |
| 7 | Lowe Family Farmstead | -12.5% |
| 8 | Mercier Orchards | -2.2% |
| 9 | Richardson Farms | -6.8% |
| 10 | Hunt Club Farm | -1.7% |
| 11 | The Farm | - |
Share of tracked category spend, indexed
Store footprint
Store map
38 tracked The Farm locations across 21 US states. Florida, North Carolina, and Illinois hold 29% of them.
Tracked stores by state
- Florida 4
- North Carolina 4
- Illinois 3
- Tennessee 3
- California 2
- Colorado 2
- Connecticut 2
- New York 2
- Ohio 2
- Pennsylvania 2
- Utah 2
- Alabama 1
- Idaho 1
- Indiana 1
- Kentucky 1
- Maryland 1
- Minnesota 1
- Mississippi 1
- South Carolina 1
- Texas 1
- Wisconsin 1
Customer overlap
Who shops at The Farm
Tracked chains The Farm customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Brookville Hometown Market
100
Elk County Foods
55
Columbia Package Store
46
The Log Cabin Restaurant
45
University Korner
42
D&B Supply
39
Boise Co-op
29
Lin's Marketplace
29
Ted's IGA
27
Ada County Idaho Assessor
25
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